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Turning stolen yard signs in your favor
It happens in every election. Your yard signs will be stolen. But don’t whine about it. Go on the offensive. Campaigns and Elections magazine offers these helpful tips: Earning media from yard sign thieves A Google News search for “yard signs” returns 39,000 news results in just the last month. Long story short, the media […]
Read moreHow and why yard signs work
Ben Donahower, of CampaignTrailYardSigns.com, writes in Campaigns and Elections on how to use yard signs to push your campaign over the finish line. Of particular interest to Libertarian candidates, he writes: In small races where a candidate isn’t campaigning much at all, the other candidate should frontend sign distribution along with the field campaign as […]
Read moreShould you put QR codes on campaign material?
Political consultant Ben Donahower, writing in Campaigns & Elections magazine, answers in part: The most common mistake campaigns make when designing a yard sign is adding too much stuff. Your average voter doesn’t spend more than a few seconds looking over a direct mail piece, so imagine how little time that same voter spends on […]
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